US Postal Service’s Address Change Database Doesn’t Measure Up

Up to 46% of constituents remained unreachable after a standard National Change Of Address database (NCOA) cleanup, found the team at Updentity.com on a study of 100,000 consumer contact records from real world organizations.



via Technology - United States - Latest News http://www.prlog.org/12213656-us-postal-services-address-change-database-doesnt-measure-up.html